Fecha de publicación: 08/12/2024 Fuente: Food Processing In 2023–24, Vietnam was WA’s sixth largest agrifood and beverage export destination, valued at $618.8 million, led by wheat, malt, barley, lobster, live beef cattle and lupins.

The Cook government has now launched a two-month campaign called Western Australia Gourmet Getaway in Ho Chi Minh City, Vietnam, to showcase 10 Western Australian food products. The WA brands include:


Linley Valley Pork
Honey in the Garden
KB Seafood Company
Two Oceans Abalone 
Coastal Abalone 
Lake Preston Beef 
Dirty Clean Food 
Stonebarn Truffle
Ogilvie & Co
Brownes Dairy


Partnering with a leading Vietnamese buyer, the initiative is designed to showcase WA products across retail stores in Hanoi and Ho Chi Minh City through a series of two-week activations. It builds on a ministerial trade mission to Vietnam in 2023 to help grow opportunities for WA primary produce and value-add goods, as well as connections made at evokeAG held in Perth earlier this year.

Gourmet WA products included in the campaign range from meat, seafood, honey and truffles to condiments and dairy products.




Agriculture and Food Minister Jackie Jarvis said, “The Western Australia Gourmet Getaway in Vietnam is a wonderful opportunity for WA agrifood and beverage businesses to get their products in front of key importers, distributors and consumers and lay the foundations for new export connections.

“It is terrific to see opportunities emerging from last year’s trade mission to Vietnam, which highlighted the great potential to build customer relationships and expand the range of WA products on offer.

“WA is an export state and our government is working hard to promote our premium products on the international stage at global events, as well as tailored trade initiatives.”

The Cook government is committed to strengthening and enhancing trade with Vietnam, in line with the Australia–Vietnam Comprehensive Strategic Partnership and Western Australia’s Asian Engagement Strategy 2019–30.

Fisheries Minister Don Punch said, “There are exciting times ahead for Western Australian seafood exports to Vietnam, with demand for lobsters and abalone from our pristine waters continuing to increase in this market.

"This initiative supports the Cook government’s efforts to drive local, national and export market opportunities for WA’s premium and value-added food and beverage products.”

Image credit: iStock.com/Yaowalak Rahung