Fuente: WIPO "wine" A customizable wine label is provided. The customizable wine label includes a first label coupled to a bottle of wine and a second label coupled to the bottle of wine on a side of the bottle of wine opposing the first label. The first label includes written indicia preselected to indicate a type of gift the bottle of wine is intended for. The second label comprises a customizable portion for receiving user entered written indicia. The preselected written indicia correspond to and coordinates with the type of wine in the bottle of wine.