Fuente: WIPO "tomato" A system for synchronised conversational user engagement, the system comprising one or more processing units configured to: receive user inputs including voice, text, and/or selection-based inputs; generate conversational output using a large language model (LLM) or AI model in response to the user inputs; dynamically select or generate one or more media elements relevant to the conversational output, the system having access to an operator defined media library comprising media assets; and present or display the conversational output together with the media elements via an output module such that the media elements are temporally aligned with the conversational output.