Positioning of the high-quality food trademark in Hungary through consumer segmentation

Fuente: Journal of Agriculture and Food Research
Publication date: December 2025Source: Journal of Agriculture and Food Research, Volume 24Author(s): László Fekete, Barbara Szabó-Bódi, Dávid Szakos, Miklós Süth, Judit Oláh, Csaba B. Illés, Gyula Kasza