Fecha de publicación:
12/03/2024
Fuente: Noticias ICEX Lugar:
Market Intelligence
Market IntelligenceOutsmart the competition & extract actionable insightsContinuously monitor competitors' real-time moves & analyze their strategy with AI 15 sec-summaryNavigating a dynamic competitive landscape and staying ahead of the competition is tougher than ever. With so much information published across the web, it’s hard to collect, prioritize, and synthesize the insights that will help your business outsmart the competition and stay ahead of industry shifts.By using Feedly throughout your competitive intelligence process, you can:Monitor competitors’ strategic moves. Be the first to know about relevant business events such as partnerships, M&As, expansions, and more.Discover breakthroughs in your space. Identify emerging technologies, trends, and innovations that could impact your industry before the competition.Synthesize & extract actionable insights with AI. Analyze your competitors “big bets” and utilize AI Analysis Actions to transform the information you collect into actionable strategies.Easily share information: Share competitive intelligence news with different stakeholders and teams via Automated Newsletters or using any of our integrations.Feedly’s real-time data allows you to consolidate your intelligence gathering efforts to a single tool so you save time collecting and analyzing competitive intelligence with the peace of mind you aren't missing any crucial developments.Start Free TrialManual competitive Intelligence gathering is inefficient, time-consuming, and incompleteWhat advantages can our company gain from emerging technologies, trends, and breakthroughs? Have our competitors engaged in any M&A or partnership activity? What strategic moves have our rivals undertaken that threaten our market position? - These are the pivotal research questions that drive competitive intelligence teams in their quest to gather and analyze news for informed business decisions.Unfortunately, the answers to these questions come from disparate sources and it is hard to know whether or not your are missing crucial information. This makes manually gathering competitive intelligence, time-consuming, and incomplete.Conducting competitive intelligence research with Feedly ensures you don’t miss out on any critical developments and is 7X faster than manual research.Customizable aI Feed tracking Amazon’s M&AsLet’s say you are a competitive intelligence manager at a fortune 500 company in the retail industry and want to track your competitors’ mergers and acquisitions. You can do this by building a Customizable AI Feed with the Mergers and Acquisitions AI Model AND your competitor AI Model (in this case let’s say you want to track Amazon). Feedly AI will scour through millions of sources and only feature the articles that are the most relevant to you.Before AI Feeds, our team at Danone would struggle to find the most relevant information about our market and competitors. AI Feeds helped us tackle this: we now have easy access to articles that are super aligned with what we need to track in our day to day.Yong Wang, Global Strategy & Insights Manager - Waters & Aquadrinks, DanoneYou can customize your competitive intel AI Feeds by pairing different AI Models together. In this blog, we will explore some common ways of building competitive intelligence AI Feeds.Monitor your competitors' strategic movesBe the first to know about relevant business events like partnerships, M&As, expansions, and more, by scanning 100M+ articles each day. Pair a competitor AND different strategic moves, such as Product Launches, Location Expansions, OR Partnerships, and you will be updated in real time with relevant articles.Track how your competitors' are reacting to trends. Understand how your rivals are responding to trends like sustainability. Pair with any of our 12+ sustainability AI Models or other trends, to scour the web for relevant articles.Discover breakthroughs in your spaceIdentify technological and scientific innovations that could impact your industry before the competition. Pair your industry with the Innovations AI Model and you will see potential ways to gain a competitive advantage.Synthesize & extract actionable insights with AI Analysis ActionsAfter utilizing AI Feeds to gather compelling insights, it’s time to analyze your competitors' “big bets” and utilize AI Analysis Actions to transform the information you collect into actionable strategies.Feedly’s AI Actions empower you to delve deeper, uncovering valuable patterns or trends across multiple articles at once. These insights can then be transformed into actionable deliverables for your stakeholders. For instance, you could ask it to collect all of the different ways your competitor is adopting AI, and the business impact associated with each use. All in a matter of seconds.Easily share information with your stakeholders and teamsUpon saving the most interesting insights to Team Boards, you can deliver pressing competitive developments to your different stakeholders via Automated Newsletters, integrations with MS teams and Slack, or with our API directly to tools such as Sharepoint or Excel.Stay ahead of your rivals with real-time competitive analysisCompetitive Intelligence AI Feeds can help you reduce blind spots, speed up collection, and stay ahead of your competition. By covering more sources, improving the relevance of your intelligence collection, and speeding up analysis, Feedly helps you and your team focus and collaborate on whats important.Stay ahead of the competitionLet Feedly for Market Intelligence transform your competitive intelligence efforts. Start a 30-day trial of Feedly for Market Intelligence today and stay on top of emerging technologies in your industry.Start free trial