Fecha de publicación: -- Fuente: Wipo "digitalization" In embodiments of the disclosure a method is disclosed for exchanging digital tokens from a message-based application is disclosed. The method includes displaying, by a digital wallet GUI, an inventory of tokens that are owned by a user. Each token is linked to a virtual representation of an item and redeemable for an instance of the item. The method also includes receiving an instruction to transfer a digital token from the inventory of tokens to a recipient, receiving a selection of a media content, and embedding a token identifier of the token in an electronic message that is sent to the recipient, such that the recipient can select the selectable media content to accept to the digital token into a respective account of the recipient.