Fuente: Wipo "digitalization" Implementations of the present specification provide a digital item transfer interaction processing method and apparatus. The digital item transfer interaction processing method includes: receiving a digital item transfer request submitted by a member terminal of a target member in a member group of an institution, where the digital item transfer request is generated after a digital item transfer interface configured for the member group is triggered; performing digital item transfer processing on digital item transfer information carried in the digital item transfer request, and obtaining a digital item transfer record; generating digital item transfer interaction messages of institutional members in the member group for the digital item transfer record based on member permission of the institutional members, where the digital item transfer interaction messages carry interaction tags of the corresponding institutional members; and performing digital item transfer interaction processing on a digital item transfer interaction request submitted by any institutional member based on an interaction tag, if the digital item transfer interaction request is received.