Fecha de publicación: 15/10/2020 Fuente: Wipo "BigData" Provided is an integrated admission data management system using big data analysis, which constructs not only quantitative factors, expressible and measurable in numerical values, but also qualitative factors, not expressible or measurable in numerical values, as big data. Respective applicants are provided with customized information regarding a college or university to which the applicant is applying, on the basis of both quantitative factors and qualitative factors. A student of a college or university, to which an applicant is applying, is matched with the applicant, so that a personal statement written by the applicant is edited in a customized manner.